Charles Ives Essays - Guggenheim Fellows, Charles Ives, Free Essays

Charles Ives Essays - Guggenheim Fellows, Charles Ives, Free Essays Charles Ives Born in Danbury, Connecticut on October 20, 1874, Charles Ives pursued what is perhaps one of the most extraordinary and paradoxical careers in American music history. Businessman by day and composer by night, Ives's vast output has gradually brought him recognition as the most original and significant American composer of the late 19th and early 20th centuries. Inspired by transcendentalist philosophy, Ives sought a highly personalized musical expression through the most innovative and radical technical means possible. A fascination with bi-tonal forms, polyrhythms, and quotation was nurtured by his father who Ives would later acknowledge as the primary creative influence on his musical style. Ironically, much of Ives's work would not be heard until his virtual retirement from music and business in 1930 due to severe health problems. The conductor Nicolas Slonimsky, music critic Henry Bellamann, pianist John Kirkpatrick, and the composer Lou Harrison (who conducted the premiere of the Symphony No. 3) played a key role in introducing Ives's music to a wider audience. Henry Cowell was perhaps the most significant figure in fostering public and critical attention for Ives's music, publishing several of the composer's works in his New Music Quarterly. The American composer Charles Ives learned a great deal from his bandmaster father, George Ives, and a love of the music of Bach. At the same time he was exposed to a variety of very American musical influences, later reflected in his own idiosyncratic compositions. Ives was educated at Yale and made a career in insurance, reserving his activities as a composer for his leisure hours. Ironically, by the time that his music had begun to arouse interest, his own inspiration and energy as a composer had waned, so that for the last thirty years of his life he wrote little, while his reputation grew. The symphonies of Ives include music essentially American in inspiration and adventurous in structure and texture, collages of America, expressed in a musical idiom that makes use of complex polytonality (the use of more than one key or tonality at the same time) and rhythm. Symphony No. 3, reflects much of Ives's own background, carrying the explanatory title Camp Meeting and movement titles Old Folks Gatherin', Children's Day and Communion. Symphony No. 4 includes a number of hymns and Gospel songs, and his so-called First Orchestral Set, otherwise known as New England Symphony, depicts three places in New England. Much of the earlier organ music written by Ives from the time of his student years, when he served as organist in a number of churches, found its way into later compositions. The second of his two piano sonatas, Concord, Mass. 1840 - 60, has the characteristic movement titles Emerson, Hawthorne, The Alcotts and Thoreau, a very American literary celebration. The first of the two string quartets of Ives has the characteristic title From the Salvation Army and is based on earlier organ compositions, while the fourth of his four violin sonatas depicts Children's Day at the Camp Meeting. Ives wrote a number of psalm settings, part-songs and verse settings for unison voices and orchestra. In his many solo songs he set verses ranging from Shakespeare, Goethe and Heine to Whitman and Kipling, with a number of texts of his own creation. Relatively well known songs by Ives include Shall We Gather at the River, The Cage and The Side-Show. In 1947, Ives was awarded the Pulitzer Prize for his Symphony No. 3, according him a much deserved international renown. Soon after, his works were taken up and championed by such leading conductors as Leonard Bernstein. At his death in 1954, he had witnessed a rise from obscurity to a position of unsurpassed eminence among the world's leading performers and musical institutions. Bibliography Swaffork, Jan. The Vintage Guide to Classical Music. Charles Ives New York: Random House Inc. 1992.

Everything About Demand Generation Strategies, Tactics, and Examples

Everything About Demand Generation Strategies, Tactics, and Examples Demand doesn’t generate itself. If it did, we’d all be able to pack up our stuff and find a different career. Our organizations would blissfully carry on without us, bringing in leads Fortunately for us, that isn’t the way things work, and thus we remain gainfully employed. Somewhat less fortunately, it turns out drumming up business with content is easier said than done. It takes a strong understanding of your audience, smart strategy, and consistent execution to make that happen. In other words, it isn’t work you’re going to finish in a weekend. It’s going to take time, commitment, and a little bit of know-how. That’s where this post comes in. Here, you’ll find: Clarity around what demand generation is (and is not). It’s a somewhat confusing concept due to the amount of overlap between it and other marketing disciplines. An outline for how to plan a demand gen strategy. Get templates and guidance you need to start putting a plan into practice. Links to actionable blog posts and other reliable sources. Check the Recommended Reading callouts throughout the post for more detailed guides on how to implement each piece of your strategy. This is a broad topic, and condensing down everything about it into one post isn’t entirely possible. But, you can consider this your one bookmarkable hub to find all the resources you’ll need in one place. It’s time to start reading and start building up your business. What Exactly is Demand Generation? This genuinely isn’t a dumb question. Demand generation, as a marketing term, describes a broad set of practices and tactics that are all centered around one thing: making people care about your product. It encompasses everything an organization does to raise awareness and build interest in what they sell. That can include branding, public relations, content marketing, or anything else that helps turn audiences from not knowing you exist, to wondering why they didn’t buy sooner. How Does That Differ From Lead Generation? You’ve probably heard the term lead generation too, and might be wondering how it differs from demand gen. Solomon Thimothy from Clickx  sums up the distinction between the two well in this video: If you don’t have time to watch the video, the easiest answer is that lead gen is a part of demand gen, which’s more narrowly focused on capturing information from potential customers (most often through an online form). Ultimately, generating leads is part of the goal of generating demand, but the practice of demand gen from start to finish is more complex. Whats the difference between #LeadGeneration and #DemandGeneration? Understanding Why Demand Generation Matters No one cares about your brand. At least, not until they realize they have a problem that needs solving, or they discover a want for a particular type of product or service. But, even then, once their search for a solution begins, you have plenty of competitors they could find instead. So, it’s up to you to build interest in your industry, get in front of potential customers, and deliver the kind of value that’s going to attract people to you (instead of any of the number of other options they might have). This isn’t going to happen by accident. And it’s not going to happen without the help of the right knowledge and tools, either.

Plastic Architecture - Building The Biodome

Plastic Architecture - Building The Biodome By definition a biodome is a large controlled internal environment in which plants and animals from much warmer or colder regions than the region of the biodome can be kept in the natural conditions of their own sustainable eco-systems. One example of a biodome would be the Eden Project in the United Kingdom which includes the largest biodome greenhouse in the world. There are three biodomes at the Eden Project: one with a tropical climate, one with a mediterranean, and one that is a local temperate biodome. Large biodomes are architectural wonders, while the designs have much in common and take from the geodesic domes patented by Buckminister Fuller in 1954, there have been more recent innovations in building materials that have made the enormous light-friendly roofs in biodomes and other architectural projects possible. The Eden Projects biodomes are constructed with tubular steel frames with hexagonal external cladding panels made from the thermoplastic ethylene tetrafluoroethylene (ETFE) replacing the use of glass, too heavy a material to use. According to Interface Magazine,ETFE foil is essentially a plastic polymer related to Teflon and is created by taking the polymer resin and extruding it into a thin film. It is largely used as a replacement for glazing due to its high light transmission properties. Transparent windows are created either by inflating two or more layers of foil to form cushions or tensioning into a single skin membrane. Plastic Architecture Lehnert, an avid yachtsman and three-time winner of the Admirals Cup, was researching ETFE for use as a possible material for sails. For that purpose, ETFE was not successful, however Lehnert continued to research the material and developed ETFE-based building materials suitable for roof and cladding solutions. These cladding systems, based on plastic cushions filled with air, have since pushed the boundaries of architecture and allowed the creation of highly innovative structures such as the Eden Project or the Beijing National Aquatics Center in China. Vector Foiltec According to Vector Foiltecs history, Chemically, ETFE is constructed by substituting a fluorine atom in PTFE (Teflon) with an ethylene monomer. This retains some of PTFEs qualities such as its non-stick self cleaning properties, as in non-stick pans, whilst increasing its strength, and in particular, its resistance to tearing. Vector Foiltec invented drop bar welding, and used ETFE to construct a small cable structure, originally made from FEP, which had failed due to the low tear resistance of the material. ETFE provided the perfect substitute, and the Texlon ® cladding system was born. Vector Foiltecs first project was for a zoo. The zoo looked into the possibility to implement a new concept whereby visitors would pass through the zoos in small confined pathways while the animals would be, according to Stefan Lehnert, almost living in broad areasâ€Å"†¦almost in freedom.† The zoo, the Burger ´s Zoo in Arnheim, hence also looked for transparent roofs, which were to cover a large area and at the same time would allow the passage of UV rays. The Burger ´s zoo project eventually became the very first project of the firm in 1982. Stefan Lehnert has been nominated for a 2012 European Inventor Award for his work with ETFE. He has also been called the inventor of the biodome.

Intellectual Property Law Essay Example | Topics and Well Written Essays - 1750 words

Intellectual Property Law - Essay Example This fact is negligible. Wherever the deal took place is irrelevant. As long as there was some verbal agreement, that could still be considered a contract, as will be shown in the next point. 3. No formal contract was signed between TWD and Yello. Even though TWD and Yello did not sign a contract, LMI and TWD made the agreement that LMI would arrange it so that they would pay TWD to set up a website for the band. â€Å"Such relationships are termed quasi-contract. Although there is no contract or agreement between the parties, they are put in the same position as if there were a contract between them.†1 The definition of what a quasi-contract is can be given here. As defined in Black’s Law Dictionary, a quasi contract is â€Å"an obligation which law creates in absence of agreement; it is invoked by courts where there is unjust enrichment†¦ [The] [f]unction of ‘quasi contract’ is to raise obligation in law where in fact the parties made no promise, an d it is not based on apparent intention of the parties.†2 Also, contracts do not have to be written down to be enforceable. A contract, by definition, is â€Å"[a]n agreement between two or more persons which creates an obligation to do or not to do a particular thing. Its essentials are competent parties, subject matter, a legal consideration, mutuality of agreement, and mutuality of obligation.†3 Additionally, a contract â€Å"is formed in any transaction in which one or both parties make a legally enforceable promise. A promise is a commitment or undertaking that a given event will or will not occur in the future and may be express or implied from conduct or language and conduct. A promise is legally enforceable where it: was made as part of a bargain for valid consideration; reasonably induced the promise to rely on the promise to his detriment; or is deemed enforceable by a statute despite the lack of consideration.†4 There are several types of contracts, in addition. Contracts may be one of three types: express (an agreement brought about by words); implied-in-fact (an agreement brought about by conduct); or implied-in-law, also known as a â€Å"quasi-contract† (which is â€Å"not a true contract but an obligation imposed by a court despite the absence of a promise in order to avoid an injustice.†5 Since it has been shown that there was a quasi-contract between LMI and TWD, TWD is now committed to performing services for LMI under the deal that was hammered out in the Wine Bar—even though nothing was put down in writing in a formal sense. However, this could indeed hurt LMI later as one shall see. 4. The website includes photos of Yello given to TWD, and three (3) short extracts of songs from Yello’s first album. TWD does not necessarily own the images or the three (3) short extracts of music given to TWD in order to market the band Yello. The copyright of the music belongs to LMI since they had a deal sign ed with them. Whoever took the photographs (one would presume that would be the photographer) who would own the copyrights to the band Yello’s photos. However, if Yello purchased the copyright of the images, then the images belong to them—or if the Yello band’s image is already copyrighted. This can be a complex issue. If Yello’s image is not copyrighted, it may be able to be distributed other places. Also, the copyright on the song excerpts must also be copyrighted in order to make sure that if there is any type of infringement, then the people or person infringing upon the copyright of

The Oral Approach and Situational Language Teaching Essay

The Oral Approach and Situational Language Teaching - Essay Example The target language is the main language in the classroom, and everyone learns it better by speaking it. Reading and writing in the target language follows once a lexical and grammatical foundation has been established. That means, the learner is corrected when he makes mistakes in spelling, vocabulary use, etc. The teaching of the foreign language is from simple to more complex forms. Upon learning this, some may be curious as to the Oral Approach is regarded by students if they have already been exposed to other teaching approaches. Would this approach clash with other methods students have already been accustomed to or would it supplement them? How about students with language impairments? Would the Oral Approach be able to encourage them or discourage them from speaking in a foreign language? The Situational Language Teaching approach is a language teaching approach that helps the learner understand the foreign language better by clustering lessons based on certain situations. Pi ttman (1963) clarifies the word ‘situational’ as identifiable concrete materials, pictures and relia which are used together with actions and gestures in order to demonstrate the meanings of new language words and phrases. If possible, these are used to teach a lesson on a particular situation. This eases the learner, knowing that what he is learning is about something familiar to him and can focus on the theme of the lesson. For example, simpler lessons teach about vocabulary on family will have pictures of family members. In any learning situation, it helps if the new knowledge is linked with previous knowledge. The Situational Language Teaching approach capitalizes on the learner’s own context. In the article, an example was provided on using actual objects to help students learn foreign words without necessarily identifying the object in the home language. This is effective since the objects are familiar to the students. The same may be true when the teacher teaches them a song about something they can relate to in their own context. It would be effective to use visual aids for the song so it becomes easily understandable to the learners especially if the song depicts a story. The pictures in the story may be presented while parts of the song related to the picture are sung. The theory underlying these approaches leans on the behaviourist perspective. Palmer (1957) summarizes the process of learning a language as receiving the knowledge or materials (stimulus), retaining it by repeating it both mentally and verbally, and using it in practice until it becomes a skill which later on becomes second nature to the individual. The issue now comes for people who would have deficiencies in the skills of memory and repetition. Does that mean they will be unable to learn another language due to their limitations? If these language teaching approaches are effective in the classroom, how would it translate to outside the classroom? It would be alri ght if the students live in the country where the target language is spoken since there would be several people whom they can practice their new skills with. If they live in their home country, however, where the target language is constrained within the classroom, then there would be no other people to practice with and understand what they are saying especially in the home if

Capstone Essay Example | Topics and Well Written Essays - 2000 words - 1

Capstone - Essay Example When promoting their products, they make extensive use of celebrities as product ambassadors, which lends to their products and hence their consumers a sense of glamour and makes the consumer’s feel like some part of the celebrity’s skills rub off on them with the product usage. Nike target’s the common man who is interested in sports and fitness and banks on his skills and has a winning attitude. The brand also promotes hard work and competition and this is reflected through their promotional advertisements. Nike’s vision is â€Å"to  carry on the legacy of innovative thinking, whether  to develop products that help athletes of every level of ability reach their potential, or to create business opportunities that set Nike apart from the competition and provide value for our shareholders†. According to Nike’s vision for the future, they keep introducing innovative products in the market. Like, recently, they are going to launch the Nike à ¢â‚¬Å"Studio Wrap† in 2013, which are fashionable ‘barely there’ shoes, designed for people who are more into modern studio workouts like dance, Pilates and yoga. These shoes are the picture perfect mix of innovation, style and athletic requirements. Products like these by Nike help everyday and professional athletes the support and motivation to stick to a healthy lifestyle and to excel in their chosen field of sports. Nike products create additional value for its customers by adding style to the equation; all Nike products are aesthetically pleasing, yet high quality, innovative sportswear. 2. Analyze the five (5) forces of competition to determine how they impact the company. A big job to be done by the company’s strategists is to deal with its competitors; however that’s not all that their duties encompass. According to Porters’s theory there are four other forces that need to be taken into consideration. Following is a diagram outlining t he relationship between these five forces of competition. (Harvard Business Review Magazine, 2008) Originally published in 1979, Porter’s article talks about external forces that a company has to consider when planning competitive strategy. Namely, these include the bargaining power of producers, the bargaining power of consumers, indirect competition by substitute products, threat of new entrants due to barriers of entry and the rivalry between the existing players in the market in the specified category. (Harvard Business Review, Magazine, 2008). In Nike’s specific case, the business is lucrative and highly profitable and thus new entrants are common. This would reduce market share and profit levels but Nike stays on top of its game due to its immense goodwill in the market, its reputation, product quality and innovative techniques. However strategists have to remain on their toes to make sure that the company’s strategy doesn’t lag and allow new entran ts to gain on Nike’s expense. This requires them to continually innovate product design, establish strong customer relationships and loyalty, invest in research and development, invest in employee training, improve distribution and most importantly patent their designs and products to protect them from competitors. Using these precautions will mostly eliminate the threat of new market entrants. Threat from substitutes is low, because Nike provides essential gear for athletes and sports men and women which cannot really be substituted by other product, especially in the shoe category. Other sports gear

The events that produced the modern Civil Rights Movement Essay

The events that produced the modern Civil Rights Movement - Essay Example The case has never been perfectly clear, but it seems that Till had told several of his African-American friends in Mississippi that back home in Chicago he had a white girlfriend - they did not believe him and so dared him to speak to a white woman while out in public. Whether Till actually spoke, or whether he whistled at a married white woman while in a grocery store in unclear, but the repercussions are unambiguous (Ownby 151). The boy was murdered because of his apparent audacity in addressing a white woman, and the death shocked people all over the country. Mere months later, Rosa Parks found lasting fame and reverence because of her refusal to give up her seat on a city bus to a white passenger. At this time, segregation existed on buses and an African-American was not allowed to take the front seat of a bus, particularly if there was a white passenger who needed to sit down. Parks' civil disobedience led to the formation of the Montgomery Bus Boycott, which lasted for months and ultimately culminated in the 1956 decision of Alabama courts to rule that bus segregation is unconstitutional. Parks was always the first to downplay her role in the modern civil rights movement, but the truth is that her disregard for discriminatory practices influenced the entire African-American population to rethink their own attitudes towards segregation and low social standing (Burns 87-90). Following the murder of Emmitt Till, African-Americans were, on the whole, very angry, frightened and confused about what steps needed to be taken to ensure their f uture safety and success in the nation. Rosa Parks unwittingly gave all these disenfranchised people a look at how simple individual protest could be used to really make a difference where it mattered the most. The Montgomery Bus Boycott not only influenced a nation, but it specifically had a great effect on someone who would prove to be an invaluable member of the modern civil rights movement: Martin Luther King Jr. King Jr. took a leadership role in the Bus Boycott and from this starting point became an omnipresent figure in most aspects of the African-American civil rights movement in America. His most famed contribution to the movement was his "I Have a Dream" speech, delivered in 1963 during the March on Washington. King envisioned a time when society would welcome its diverse people together as one, treat every person as both an individual and an equal, and put an end to discrimination and segregation laws in America and worldwide (Ralph Jr. 29-36). The ideals and actions of Martin Luther King Jr. were essentially fundamental to the modern civil rights movement and because of this, African-Americans were ultimately inspired to take up the causes he fought for after he was murdered in Tennessee in 1968. The death of this great leader of the civil rights movement was a great shock to the entire country, but it was in many ways the final catalyst that African-Americans needed to realize that enough was enough in terms of discrimination and